A span of years within a decade where we feel this aesthetic was most relevant. These years are usually given Early/Mid/Late modifiers, roughly corresponding to the beginning, middle, or end of a decade:

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Ultramodern Revival icon

Ultramodern Revival

Namesake: Pending Research

Very late 90s - early 2000s revival of Supergraphic Ultramodern. Supergraphics, bright color palettes, and sleek forms mix with Millennium Disco kitsch, evolving from the Gen X Soft Club nostalgia for the 1970s.

Links

  1. Are.na - https://www.are.na/consumer-aesthetics-research-institute/ultramodern-revival-x_ktqi3fysg
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