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Rad Dog / Neon Surf icon

Rad Dog / Neon Surf (1990s)

ca. Late 1980s - Early 1990s

Neon paint splatters, hypercolors, tribal motifs, and "radical" surf / skate imagery. Pioneered by edgy, mold-breaking teen-marketed apparel and equipment brands.

Note: Most images, along with the term, are sourced & curated from the Facebook group, Neon Ooze/Surf Shack, created by Karl Kraft.

Links

  1. Are.na - https://www.are.na/consumer-aesthetics-research-institute/rad-dog

Gallery

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