A span of years within a decade where we feel this aesthetic was most relevant. These years are usually given Early/Mid/Late modifiers, roughly corresponding to the beginning, middle, or end of a decade:
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Neon Ooze icon

Neon Ooze

Namesake: Name sourced from the Facebook group "Neon Ooze/Surf Shack", run by Karl Kraft.

The ubiquitous neon ooze motif that proliferated in kids (and sometimes adult) media in the 1980s & 1990s. Mad scientists, toxic waste, sludge, slime, ooze, blobs, globs, and general gross-out content. Probably tied to some general societal anxiety about the environment in the 1980s.

Note: Name sourced from the Facebook group, 'Neon Ooze/Surf Shack' created by Karl Kraft. Some examples are also sourced from that group, and some are from our internal CARI research.

Links

  1. Are.na - https://www.are.na/consumer-aesthetics-research-institute/neon-ooze-8dvkuretlvm
  2. Facebook Group - https://www.facebook.com/groups/1861926347438153
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